LITTLEMIDDLE is a solution, born to live as a champion for little to middle sized businesses. We run the gamut on the services that are essential to promoting our clients. We integrate all of your required tasks, eliminating the need to coordinate multiple resources. We are your go to experts.
If you’re here, then you want better for your business. Whether you’re an owner operator or a captain within, the ambition to pioneer new ground, break new ice, and continue steering toward prosper requires assistance. Help from a team of experts who can alleviate your workload and free up time and energy to better navigate the waters ahead. LITTLEMIDDLE is a premium service designed to give our client’s a top tier output. Without exception, we provide the very best in each of our services. Our brand development is explorative, intuitive, collaborative, emotional and in-depth. Our design is malleable to suit the execution but always to the highest standard. Our video equipment and services are considered in the top tier Australia-wide. Our photography can suit any occasion such as event, social, brand or studio. Our website design and development is reflective of your positioning and can integrate various services such as online booking, eCommerce, SEO and others. Our strategy is derived from being experts in each of these fields, allowing us to provide targeted solutions that fit within your budget.
Our goal is to tell your story.
The most important part of the process is transparency. It’s knowing what your goals are and how we can achieve them within your budget. To do this, we attempt to get to know your business almost as well as you do. Stage 1 → Discovery and Understanding
Depending on the services you require, we may ask: What is your business? What does your business do well? Where are you at in your journey? What do you want to achieve and how soon do you want to achieve it? What resources do you have at your disposal? Where do your customers come from currently? Where do you see your customers coming from in the future? What are your goals for this exchange, for this year, and in the next five years? What is your budget? Once we understand your ambition, we then want to know how we can integrate your ask seamlessly into your marketing strategy. To do this, we want to know your current activity… What do you have currently going on? What has worked to date? What didn’t work? How do you want to work together? The final step in the discovery and understanding phase is identifying your deliverables. Which of our services do you need? Which of our services are you interested in knowing more about? Stage 2 → Strategy and Tactics
After we absorb your request we go away and strategise a plan of attack. Depending on the types of services you require this could include competitive research, keyword analysis, creative planning, scoping requirements, budgeting deliverables amongst other specific tasks. We then like to meet in person to go through our learnings. Changes to the scope can be made but the next part of the process is getting the work done! STAGE 3 → THE WORK
Once final sign off on the strategy and deliverables have been made, we then look to schedule the work and identify key dates along the calendar. We work with any hard dates you may have and set expectations on what you can expect from the final outcome.
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